5M+
Monthly views across the Intrade network
30K+
Active tradespeople and growing
Tier 1–4
Contractor access for businesses of all sizes
At Intrade, we've redefined the relationship between the Australian trades industry and the talent that powers it. What began as a mission to build the country's most trusted trade digital media brand — a place for straight talking guidance, industry news, and genuine connection — has evolved into a nation leading talent pipeline. In an era where the Australian trades and infrastructure sector is facing unprecedented labour challenges, Intrade stands as the vital bridge between ambitious projects and the skilled professionals required to deliver them.
Our platform doesn't just report on the industry; it commands the attention of the workforce, generating over 5 million monthly views and engaging a community of tens of thousands of tradespeople every single day. This massive reach allows us to bypass the limitations of traditional talent sourcing, moving beyond simple job postings to maintain a constant, trusted dialogue with the entire trade ecosystem.
We don't just find workers; we curate the talent that will build Australia's future.
Our success is built on the intersection of community trust and operational excellence, led by a leadership team that understands the grit of the worksite and the precision of high level talent acquisition. Founder Damian Willis established Intrade with the vision of giving the Australian trade industry a legitimate voice, scaling the platform into a dominant digital force that respects the reality of life on site.
Alongside him, Chief Talent Officer Georgia Vines architects the talent pipelines that connect Tier 1–4 contractors and growing businesses with high quality professionals. By leveraging our unique position as the industry's primary news and community hub, Georgia and her team provide employers with access to a deep pool of both active and passive talent that remains invisible to standard agencies.
We're more than a platform; we're the pulse of the Australian trades.
For employers, Intrade offers an unfair advantage through the ability to place opportunities directly in front of a pre-engaged, vetted audience that already trusts our brand. For job seekers, we offer a career long partnership that values their skills and advocates for their growth.
We recognise that the next decade of Australian construction will be defined by the talent gap, and we've positioned Intrade as the definitive solution to that crisis. By combining massive digital scale with a boots on the ground authenticity, we've created a talent engine that is as efficient as it is influential.
Intrade is built by the trades, for the industry, and designed to lead the world in talent solutions.
From the archives
/ the content thatstarted it all.
A look back at where the Intrade community was born. Real posts, real moments.